Wondering if a trademark is important to you as a business owner? Let’s start with the basics. A trademark is a word, phrase, symbol, or logo that distinguishes and identifies the source of goods of one company or person from another. For example, the name Kraft is trademarked, as is Nike’s “swoosh” logo.
The list of what constitutes a trademark is long. A trademark can also be granted to unique packaging such as the shape of Coca-cola’s bottle, building designs, color, sound, and even fragrance. Service marks receive the same legal protection, but are used to distinguish services instead of products.
Your business can acquire trade or service marks through the consistent use of a mark. The symbols TM
...decision before you spend even one penny. Think of it as dipping your toe in a pool before you jump in with both feet. Joseph Savard has been in the business of trademarking for 15 years now and is the ...
To register online with the United States Patent and Trademark Office (USPTO), go to [http://www.uspto.gov/]www.uspto.gov. There is a registration fee for each name, logo, and slogan. Federal registration ensures another party is not already using your mark. A registered trademark gives you exclusive rights to use a mark with your particular goods or services. The USPTO can only register trademarks for marks that are used across state lines. A website customers
...s address these questions one at a time. Yes, you actually can patent your invention without the help of a professional. You can also do all your taxes yourself, put in a new transmission the next time your car needs ...
Only a mark registered and approved by the USPTO can use the symbol. Since the application process can take many months to complete, use the TM or SM symbol in the meantime to establish your intention to use the mark as a trademark. Make sure you keep records as to when your mark was first used in commerce and regulate the use of your mark in the marketplace.
Wendy Maynard, your friendly marketing maven, is the owner of Kinesis. Kinesis specializes in marketing, graphic and website design, and business writing. Visit http://www.kinesisinc.com/resources/articles.html for more articles and free
...to two people who you have sign a non-disclosure.Have the two people sign and date the papers showing that they have viewed it. Third, take the papers place them in an envelope and mail them to yourself by certified mail. ...
Want to harness the power of kinetic marketing? Sign up for Kinesis Quickies, a free bi-monthly marketing e-newsletter: http://www.news.kinesisinc.com
0 responses so far ↓
There are no comments yet...Kick things off by filling out the form below.
Leave a Comment